37 | 600 Brands All Under One Roof | Lance Graulich

     Lance Graulich is the founder of Ion Franchising, which represents 600 Brands nationally. Ion Franchising is a consulting service & development firm that offers services to the Franchisee & Franchisor. Services include funding options networking opportunities, licensee and contract services, marketing, and many other options. In a world of continual growth Ion stands above the rest and can help you find the perfect franchise to own, or help you build out your next empire.
     Lance Graulich is originally from New York and moved out to the west coast when he realized the financial services industry was not for him. He began as a simple restaurant host and within a few years found himself at atop of the managerial totem pole. But this wasn't enough and he began to find himself in many purchasing and franchising opportunities. Lance has been in the industry for decades and brings a much needed presence of quality leadership and paramount potential.

|LanceGraulich|
-IonFranchising.com
-@IonFranchising
-Lance Graulich

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|FLOW OF THE SHOW|

• Introduction & Opening Conversation (0:00)
• Who is Lance Graulich? (10:07)
• Which came first, the Franchisee or the Franchisor? (23:22)
• Brick-and-Mortar Franchises are getting Hammered (33:44)
• No fresh capital? ION has you covered (43:20)
• What is your Secret Sauce? (48:23)
• Licensing, Profits, & Royalties (1:00:30)
• How to Prevent Dilution of the Brand (1:10:34)
• 2 Questions & How to get Connected (1:18:38)

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